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Distressed: raw materials rushed to become orders "hot potato"
2010 was a very special year in the weaving handicraft industry. The raw material prices for weaving handicrafts soared. Most of the raw materials in the entire industry soared. The unit price of raw materials was just as unstable as the stock market in China. We could not foresee that raw materials will continue to grow in the future. How much is the price increase? From early 2010 till now, the price of lotus rose by 10%, paper rope 35%, wood material 60%, aquatic grass 75%, wicker price increase even 100%. This made many export companies in the Liubian industry unprepared.
Faced with the continuous rise in raw material prices, the order "success or not" has become a new difficult problem for many companies.
Difficulties: The price is too low to increase the price of their own fear of scaring the guests to face the weaving raw materials skyrocketing, Liubian companies are difficult to control the price trend. How to deal with this? You directly tell customers directly that the raw materials are indeed increasing prices. According to the previous price, there is no profit. Under normal circumstances, customers will understand and accept this reality, and customers will understand the current raw material prices, so you Do not worry about this matter!
Then you can recalculate the price of a product based on the current raw material price. Of course, avoid similar problems in the future. When you can give the customer a quotation, the product price will change with the fluctuation of the raw material price. Naturally, the price of a product is rising, the price of raw materials is falling, and the price of a product is reduced accordingly.
If you mark the validity period of the price, within the validity period, you should unilaterally increase the price. The other party should not be willing to use it. As the saying goes, it is no one to do the business of losing money, so if the customer can stand in your perspective If you think about it, you won't be entangled with this issue. Of course, if the customer doesn't understand your actual situation, you can ask it to inquire about the current price of raw materials, or you can let it go to other factories to inquire about it. !
In fact, when choosing a supplier, the customer is indeed the first in price, but the problem is not in the guests. It is precisely in the quoted business staff. The problem is that your quote is too simple to quote for a quote. Imagine that when a customer holds ten different supply offers in his hand, apart from the different names, there are only price differences. Then he has only one criterion for screening: price. Of course he picks cheap ones. Therefore, there are many information that guests need to understand and compare. The less information we provide, the more contrasts can only be limited to the price.
So how to quote? This issue is an important part of the marketing of each willow product. In the final analysis, marketers are turning around "products" and "prices." Therefore, we must make a good quotation to get more orders in the highly competitive weaving handicraft industry!
Weaving handicrafts export trade orders are started from the quotation, the quotation is the first link of the entire foreign trade, good or bad grasp, is directly related to the continuation or disappearance of business. However, due to the rise in the prices of various raw materials this year, many companies are faced with a dilemma in their quotation for quotation. With the price of wicker and other products soaring, the weaving craft industry is no exception.